{"id":372,"date":"2013-07-31T00:51:09","date_gmt":"2013-07-31T03:51:09","guid":{"rendered":"http:\/\/theme-sphere.com\/smart-mag\/?p=372"},"modified":"2015-06-16T02:25:41","modified_gmt":"2015-06-16T05:25:41","slug":"eads-airbus-announces-major-reorganization-and-rebranding","status":"publish","type":"post","link":"https:\/\/latinaero.com\/index.php\/2013\/07\/31\/eads-airbus-announces-major-reorganization-and-rebranding\/","title":{"rendered":"EADS\/Airbus announces major reorganization and rebranding"},"content":{"rendered":"<figure id=\"attachment_2350\" aria-describedby=\"caption-attachment-2350\" style=\"width: 450px\" class=\"wp-caption alignleft\"><a href=\"https:\/\/latinaero.com\/wp-content\/uploads\/2013\/12\/nws_civ_130731_01-001.jpg\"><img fetchpriority=\"high\" decoding=\"async\" class=\"size-full wp-image-2350\" src=\"https:\/\/latinaero.com\/wp-content\/uploads\/2013\/12\/nws_civ_130731_01-001.jpg\" alt=\"From right to left, Tom Enders (CEO), Fran\u00e7ois Auque and Marwan Lahoud from the top management of EADS, soon to become a new company named\u2026 Airbus which will encompass only three main companies. \u00a9EADS\" width=\"450\" height=\"300\" srcset=\"https:\/\/latinaero.com\/wp-content\/uploads\/2013\/12\/nws_civ_130731_01-001.jpg 450w, https:\/\/latinaero.com\/wp-content\/uploads\/2013\/12\/nws_civ_130731_01-001-150x100.jpg 150w, https:\/\/latinaero.com\/wp-content\/uploads\/2013\/12\/nws_civ_130731_01-001-300x200.jpg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/a><figcaption id=\"caption-attachment-2350\" class=\"wp-caption-text\">From right to left, Tom Enders (CEO), Fran\u00e7ois Auque and Marwan Lahoud from the top management of EADS, soon to become a new company named\u2026 Airbus which will encompass only three main companies. \u00a9EADS<\/figcaption><\/figure>\n<p>While EADS again reported increased revenues and profitability for the first half of 2013, driven mainly by its commercial aircraft business, namely Airbus, order intake increased sharply to \u20ac 96.6 billion with the order book value reaching \u20ac 634.8 billion at the end of June.<\/p>\n<p><!--more--><\/p>\n<p>\u201cWe report a solid performance for the first six months and reaffirm our full year guidance,\u201d said EADS CEO Tom Enders. \u201cCash generation and programme execution are key management priorities for the second half of the year.\u201d In the first half of 2013, EADS\u2019 revenues increased 6 % to \u20ac 26.3 billion (in 2012 it was \u20ac 24.9 billion), reflecting the aircraft delivery pattern at Airbus Commercial and broadly stable revenues at Eurocopter, Astrium and Cassidian combined. The Group\u2019s defence revenues were stable at \u20ac 5.0 billion.<\/p>\n<p>The company&#8217;s capital expenditure of \u20ac 1.4 billion was mainly driven by progress on A350 XWB development aircraft and includes development costs capitalised under IAS 38 of \u20ac 130 million for the A350. In fact, EADS finished the first half of 2013 with a Net Cash position of \u20ac 5.9 billion (year-end 2012: \u20ac 12.3 billion) after taking into account the \u20ac 1.8 billion used to fund the share buyback programme and the 2012 dividend payment of \u20ac 468 million.<\/p>\n<p>EADS\u2019 order intake more than tripled to \u20ac 96.6 billion (H1 2012: \u20ac 28.2 billion), as the strong momentum continued into the second quarter, particularly at Airbus Commercial. The Group\u2019s defence and space business continued to take orders although at a slower pace than in 2012. By the end of June 2013, the total order book had risen in value to \u20ac 634.8 billion (year-end 2012: \u20ac 566.5 billion). The defence order book amounted to \u20ac 48.2 billion (year-end 2012: \u20ac 49.6 billion). And the company is also growing on the human side as of 30 June 2013, EADS had 143,358 employees (year-end 2012: 140,405).<\/p>\n<p>Strategy Review Update In recent months, EADS conducted a strategy review, which paved the way for two important Board decisions. &gt; Firstly, the Group plans to integrate Airbus Military, Astrium and Cassidian into one Defence and Space Division. &gt; Secondly, the Group will enhance integration and cohesion by renaming the Group and its Divisions using the internationally recognised Airbus brand.<\/p>\n<p>The Airbus Group will consist of three Divisions:<\/p>\n<ul>\n<li>Airbus, responsible for all commercial aircraft activities;<\/li>\n<\/ul>\n<ul>\n<li>Airbus Defence &amp; Space, home to the Group\u2019s defence and space activities including Military Transport<\/li>\n<li>Airbus Helicopters, comprising all commercial and military helicopter activities.<\/li>\n<\/ul>\n<p>Pooling the space and defence entities Airbus Military, Astrium and Cassidian is\u00a0the Group\u2019s response to the changing market environment with flat or even\u00a0shrinking defence and space budgets in the Western hemisphere. This structural\u00a0change will provide optimised market access, cost and market synergies and\u00a0improved competitiveness overall. It will also provide better visibility on the\u00a0European leader in space and\u00a0defense.<\/p>\n<p>Airbus Helicopters (ex-Eurocopter), with its civil and military products, will remain unchanged. The rotorcraft technology is very particular and it\u2019s necessary to maintain the strong synergies between civil and military products.<\/p>\n<p>Implementation is planned to start step-by-step on 1 January 2014 and will be completed in the second half of 2014. It is designed to support the Group\u2019s Flightpath 2015 for improved shareholder returns. Several regulatory milestones, works council consultations and other approval procedures have to be accomplished before the changes can come into full effect.<\/p>\n<p>Airbus Defence &amp; Space will be a division with around 45,000 employees and an annual turnover of about \u20ac 14 billion and will be headquartered in Munich, Germany. The Chief Executive Officer of Airbus Defence &amp; Space will be Bernhard Gerwert (aged 60) and it will consist of four business segments:<\/p>\n<ul>\n<li>Military Aircraft, headed by Domingo Ure\u00f1a-Raso (55);<\/li>\n<\/ul>\n<ul>\n<li>Space Systems, headed by Fran\u00e7ois Auque (57);<\/li>\n<\/ul>\n<ul>\n<li>Communication, Intelligence &amp; Security Systems, headed by Evert Dudok (54);<\/li>\n<\/ul>\n<ul>\n<li>Equipment, headed by Thomas M\u00fcller (55).<\/li>\n<\/ul>\n<p>Further nominations will be announced in September and October.<\/p>\n<blockquote><p>Tom Enders commented: \u201cWhat we are unveiling today is an evolution, not a revolution. It&#8217;s the next logical step in the development of our company. We affirm the predominance of commercial aeronautics in our Group and we restructure and focus our defence and space activities to take costs out, increase profitability and improve our market position. The renaming simply gathers the entire company under the best brand we have, one that stands for internationalisation, innovation and integration &#8211; and also for some two thirds of our revenues. It reinforces the message that \u2018we make things fly.&#8221;<\/p><\/blockquote>\n<p>The Group will communicate further details in the fourth quarter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>While EADS again reported increased revenues and profitability for the first half of 2013, driven mainly by its commercial aircraft business, namely Airbus, order intake increased sharply to \u20ac 96.6 billion with the order book value reaching \u20ac 634.8 billion at the end of June.<\/p>\n","protected":false},"author":1,"featured_media":2350,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-372","post","type-post","status-publish","format-standard","has-post-thumbnail","category-uncategorized"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/posts\/372","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/comments?post=372"}],"version-history":[{"count":2,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/posts\/372\/revisions"}],"predecessor-version":[{"id":2351,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/posts\/372\/revisions\/2351"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/media\/2350"}],"wp:attachment":[{"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/media?parent=372"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/categories?post=372"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/latinaero.com\/index.php\/wp-json\/wp\/v2\/tags?post=372"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}